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OMD Worldwide Awarded Visa Global Media Business


January 2008


Media communications agency OMD Worldwide announces that the network has been awarded the global Visa media account, following a review to consolidate the media business globally.

OMD will handle media buying and planning in the U.S., Canada, Latin America, Central Europe/Middle East/Africa, and Asia Pacific regions. The win includes digital strategy and investment.

"Visa is an outstanding client partner and we are thrilled to have this opportunity to bring our expertise to this top-tier, iconic brand," said Daryl Simm, CEO, OMD Worldwide. "We have an industry-leading track record of award-winning work and outstanding financial results for our clients, and the people of Visa are exactly the kind of clients that will inspire us to do our best work. This win is a testament to the core strength of our OMD network in delivering a superior and consistent global solution."

OMD Worldwide is one of the largest and most innovative media communications specialists in the world, with more than 140 offices in 80 countries. Named 2006 Most Creative Agency in the World by The Gunn Report for Media, OMD also had the distinction of being named Media Agency of the Year and winning a Gold Lion and two Bronze Lions at the 2007 Cannes International Advertising Festival. In addition, OMD was awarded the most Effies in 2006 and 2007, including the highest honor of Grand Effie, and was named 2005 Global Media Agency of the Year by Adweek and 2005 Media Agency of the Year in the U.S. by Advertising Age. The agency network is a unit of Omnicom Group Inc.